Mars Recycles

Sporting a Double Entente?

Decathlon reverses name in three Belgian cities to promote 'reverse shopping'

As Mars, the patron of athletes slows down to his station retrograde in the Mercurian sign of commerce, games, and wit in Gemini, we shouldn't be surprised to find Decathlon a French athletic retailer RE-inventing their image by RE-writing their name BACK-ward and promoting "RE-verse shopping,' which encourages the RE-use of old garments to protect the planet and save people money!

Would that be also an attempt to Re-gain their client's heart by further advertising the BACK-tracking of their political position regarding their business with Russia? And, refrain from the boycott that has been imposed upon them?

A double entente maneuver with a strategic reverse letter game?